12 June 2013
BLADDER PACKS EXPORT FURORE
Reporting from Sydney for BloombergBusinessweek, David Fickling has caused a very awkward frisson in the ranks of Australia's biggest wine exporters by revealing they really do put bladder pack wine into bottles. Click here for the terrible news.
There's nothing new, however, about the idea of using giant bladder packs for wine storage, or indeed the notion of using them for ultra-premiums. For a brief time in the mid-sixties, bladders were considered for use on Penfolds Grange. For a quick history of Australia's fascination with the wine balloon, click here.
There's nothing new, however, about the idea of using giant bladder packs for wine storage, or indeed the notion of using them for ultra-premiums. For a brief time in the mid-sixties, bladders were considered for use on Penfolds Grange. For a quick history of Australia's fascination with the wine balloon, click here.
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