“Sod the wine, I want to suck on the writing. This man White is an instinctive writer, bloody rare to find one who actually pulls it off, as in still gets a meaning across with concision. Sharp arbitrage of speed and risk, closest thing I can think of to Cicero’s ‘motus continuum animi.’

Probably takes a drink or two to connect like that: he literally paints his senses on the page.”

DBC Pierre (Vernon God Little, Ludmila’s Broken English, Lights Out In Wonderland ... Winner: Booker prize; Whitbread prize; Bollinger Wodehouse Everyman prize; James Joyce Award from the Literary & Historical Society of University College Dublin)





24 September 2012


The following letter was e-mailed to all Australian wineries this afternoon.  Most winemakers seem rather surprised.

Dear Australian winemaker

It is important that you please spend a moment reading this note about pregnancy and wine labelling and  take action to make the suggested  label changes (if you have not done so) from  your next bottling run.

Today the Winemakers’ Federation is announcing a partnership with DrinkWise Australia encouraging all winemakers to adopt “It is safest not to drink while pregnant” messaging on their labels. This initiative provides immediate and free access to the recommended logos and style guide you require to incorporate this messaging into your labelling. The easy steps which you (or your graphic designer) need to follow are set out in the attachment to this email.

The Winemakers’ Federation strongly believes all winemakers should make these labelling changes. Importantly, the changes  will  inform our consumers about the risks associated with drinking while pregnant. Also, it will further demonstrate  that the wine industry supports responsible consumption. It will reinforce the message to Government that as an industry we can self-regulate when it comes to important social issues.

We encourage you all to read the details in the attachment and to take the necessary steps to participate in this labelling initiative. Please contact Paul if you wish to discuss this matter further.


Tony D’Aloisio                          
WFA President                                

Paul EvansWFA 

Chief Executive

Winemakers' Federation of Australia

Monday 24th September 2012


Intoxication and rural civic amenity
A week of feverish wowserism
Big wine festivals barely legal
Prohibitionists march under cover  
Giving wine the tobacco treatment
Interview with lobbyist Michael Thorn 
When you're drunk you're terrific   
Cheap plonk and the war on drugs


DRINKSTER on local ABC radio with Winemakers Federation CEO


DRINKSTER just today received some lovely Pinots from Oakridge, for appraisal. Tony d'Aloisio, the Chairman of the Winemakers' Federation, is one of the two directors of this family-owned winery in the Yarra Valley.  None of his wines carry the pregnant lady symbol, nor the text warning.


steve said...

Tony D’Aloisio
WFA President

Paul EvansWFA
Chief Executive

Winemakers' Federation of Australia

Please take a moment to read this letter.
Without Bev, men and women would not get together to shag and procreate. So, lay off with the labelling sermon-without us winemakers, the population growth would be negligible.
A grizzled, bearded, woolen-jumpered, ketch-restoring, horned-eyebrowed, tannin stained toothed, gout suffering wine veteran.

Sal said...

What Steve said, with bells on.